movements, not moments.
Bold & measurable.
Digital dominance.
Impact over effort.
Fans, not just followers.
Scaling smart systems.
Data-driven wins.
Strategy with soul.
Leading with empathic vision.

i believe in:

ABOUT ME

I’m a brand marketer and creative strategist with over 15 years of global experience powering wellness, lifestyle, and consumer brands. From scaling creative systems at Apple TV+ to igniting viral podcast campaigns at Spotify, and reimagining identity for Heal to leading the AI Wellness Infinity Tour — I bring a rare blend of strategic, operational, and storytelling leadership.

My work sits where purpose meets performance. I build systems, measure impact, and scale narratives that resonate across cultures. Whether it’s AI avatars or experiential activations, I lead with curiosity, integrity, and results.