AI WELLNESS: INFINITY TOUR
Predictive. Proactive. Preventive. Health at Scale.
In 2025, I redefined AI Wellness’ brand and experiential identity by merging creativity, technology, and storytelling into one of the industry’s most ambitious showcases.
As Vice President of Brand & Event Experience, I launched the AI Wellness Infinity Pavilion — a 17,000+ sq ft, multi-zone activation at FitExpo Anaheim. With no dedicated budget, I orchestrated 300+ activations across 13 immersive wellness clinics, spanning the full spectrum of holistic health — from InsightScan and GutBalance to Skin & Hair, Future Health, and FinanceWell.
Key highlights:
Training & Wellness Zone: Live programming, including a biohacking fashion show headlined by Billy Blanks.
Cutting-edge tech: AI-powered diagnostics, avatars, and smart mirrors.
VIP floor: A Media Lounge with top podcasters (Beth Shaw’s Make America Healthy), a Main Stage with panels and speakers, and a Rest & Recharge Lounge for hands-on product experiences.
The results: In just 45 days, the Pavilion generated $50K+ direct revenue, secured 11 long-term brand partnerships, and delivered a scalable blueprint for a multi-city Infinity Tour (Las Vegas, Miami, Korea, South America, and beyond). With 50+ partner collaborations and 278 sub-components, the Pavilion established a replicable model for global wellness innovation — inspiring thousands of attendees while positioning AI Wellness as a category leader.
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See below brand video and Instagram highlights reels & UGC posts.